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18 September 2025 - NewsBriottet in TF1 Evening News: Blackcurrant Burgundy’s Black Gold

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Maison Briottet Shines on TF1 Evening News: Blackcurrant, Burgundy’s Black Gold

On August 4, 2025, French TV channel TF1’s prime-time news turned the spotlight on blackcurrants in Burgundy — a tiny fruit with an intense aroma and a rich history, often nicknamed “Burgundy’s black gold.”

Among the local producers featured, Maison Briottet had the honor of welcoming cameras behind the scenes to showcase its heritage and artisanal know-how.

Maison Briottet’s Signature: Crème de Cassis de Dijon

Since 1836, Maison Briottet has been perfecting the craft of Crème de Cassis de Dijon, a liqueur that has become synonymous with Burgundy’s gastronomic heritage. Produced through traditional maceration techniques and family know-how passed down for six generations, it embodies both authenticity and refinement.

The TF1 report takes viewers inside the artisanal process, highlighting the meticulous attention to detail that has made Maison Briottet a global ambassador for Dijon and Burgundy.

One striking image shows Claire Briottet and her brother Vincent hand-waxing bottles — a tradition that connects the present to the methods of their ancestors.


Blackcurrant Beyond the Glass: Culinary and Cosmetic Inspirations

While crème de cassis remains the most famous blackcurrant creation, the fruit inspires a wide range of local specialties:

🍇 Well-being & Cosmetics: blackcurrant buds are valued for their natural anti-inflammatory and detoxifying properties.

🍪 Gastronomy: the iconic Mulot & Petitjean gingerbread “nonnettes” pair the sweetness of spiced bread with the tangy depth of blackcurrant.

🌿 Fine Foods: Maison Fallot, Burgundy’s last great independent mustard maker, has crafted an original blackcurrant mustard — flavored with none other than Briottet’s Crème de Cassis de Dijon.

These examples illustrate the fruit’s versatility and the creativity it inspires across Burgundy’s artisanal traditions.


A Living Heritage Celebrated Worldwide

Being featured on TF1’s evening news is a meaningful recognition of the growers, artisans, and passionate producers who keep Burgundy’s blackcurrant tradition alive.

From field to glass, berry to plate, blackcurrant continues to write its story — a story of tradition, innovation, and a terroir that resonates far beyond Burgundy.

👉 How do you enjoy Burgundy’s black gold — in a glass of crème de cassis, on your plate, or in a surprising new recipe?

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